• Tech Marketing Spot

The Rise of Global Infotainment. What it Means for the Democratic Public Sphere?

News is not only a media product but a vehicle for the democratic process. Throughout the history communication and information have been fundamental sources of power and counter-power, of domination and social change. This is because the fundamental battle being fought in society is the battle over the minds of the people. The way people think determines the fate … Read more

How the media contribute to diasporic identities

Today, the global migration produces a multitude of transnational diasporic groups related by culture, ethnicity, language, and religion, not only in the sense of transnational dispersal but also in terms of intense and constant interaction at a transnational level. They contribute to the generation of transnational flows in the areas of population movement, finance, politics, … Read more

One-Page Business Plan

[This post was originally published at Startup Commons Blog] When I was working for one of the large telecom network providers in product marketing, I had to go through a scrutinizing exercise every time we planed a product launch. This exercise was called called “The One-Page Plan”. After spending a lot of time and effort … Read more

Startup Commons

I recently joined the board of Startup Commons and I will also manage the operations of this newly found association. Startup Commons is a nonprofit association dedicated to making startup funding more comprehensive and cost effective. In other words, it aims to making closing deals easier for entrepreneurs and investors alike, consistent with the rules … Read more

Picks from Young Artists 2009 show

Yesterday was the last day of the Young Artists 2009 (Nuoret 2009) exhibition in Helsinki. I’m glad I went to visit it as I really enjoyed many of the works. It included a wast selection of 70 works from 62 artists, all under 35. The Finnish Maecenas Guild Award – a prize of 6,000 euro … Read more

Cultural Dimensions. Is speaking the same language enough?

If you visit Finland, you will notice that almost everybody speaks English. So well do Finns speak English that you can actually manage to live in this country without learning the local language for a really long time. Finns are also very eager to speak English. But why is that? Finland is a small country … Read more

Advertising and ethics

What’s ethical in advertising? Really hard to say especially because it is usually bound to our cultural and social background. An ad involving people in a sauna, is perfectly normal in the Finnish culture but could be found unethical in a more conservative country. To not like an ad is one thing but, to dislike … Read more

Can customer 2.0 be a loyal customer?

I run into an interesting website the other day. It is called “My Parents Just Joined Facebook”. The site is edited by Jeanne and Erika who love their parents dearly (their words). I laughed while reading some of the funniest conversations between children and parents over Facebook. I would encourage parents of teenage children to … Read more

Media Convergence

This new video for the Media Convergence Conference offers some hard facts on the power of Social Media in changing the media landscape. It was developed in partnership with The Economist.

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